HOSPITALITY

Invitations

• Design - high quality and innovative
• Method of delivery with time to reply (including hand delivery and email)
• Invitation content including time, date, name of event, how to RSVP, directions and parking
• Promotional material may be included with the invitation

Arrival

• Timing - so as to arrive at the best moment
• Parking
• Meeting and greeting - having a someone to welcome the public to the event
• Reduce all waiting times - for example, a welcome cocktail while waiting to be booked into the accommodation

Amenities

• Separate area for guests - this can be a marquee, corporate box (at a sporting event) or a club room
• Food and beverages - with a special menu and personal service
• Separate, high quality viewing area of the performance with good views and facilities
• Special communication - signage, information desk

Gifts

• Tickets to the event - especially for clients
• Souvenirs - programs, pins, T-shirts, CDs, posters
• Meeting the stars

Departure

• Timing - not at the same time as the audience

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Copyright W.J. O'Toole 2001